This week we are going to discuss simple ideas to optimize your website for better organic search engine results, also known as SEO.
Organic results are listings on search engine results pages that appear because of their relevance to the search terms. In contrast, non-organic search results typically include pay per click type of advertising, better known as Sponsored Links.
Google Webmaster Tools: http://www.google.com/webmasters/tools
Google Keyword Lookup Tools: https://adwords.google.com/select/KeywordToolExternal